Each year, The Varsity puts out a series of magazine issues, each with a unique theme. In the “Networks” magazine, we used yarn to illustrate a physical connection within a network. I was responsible for the theme's employment throughout the magazine.
For the cover, yarn connected the outlined letters of the title. Each letter's colour was chosen from the issue's palette. After our previous success in time lapse videos, I enlisted video editor Wyatt Clough to shoot the construction for a teaser video.
In terms of their design, the sections of The Varsity are template-based, and stay fairly consistent between issues. The exception to this rule is for the centrefold, where design is specific to the feature each week. Here are some excerpts of my favourite work from the year.
In January 2013, The Varsity held a referendum seeking a levy increase of $1 per student. I led a small group, designing campaign posters and full-page ads to be put up around campus. A number of the back-page ads featured excerpts from the paper's archive, showing the paper's dedication to student voices and campus current events.
I also directed and co-edited an animated video explaining what the levy increase would help to achieve. I made most of the illustrations and worked with editor Murad Hemmadi on the storyboards. The video was featured as the hero unit on the levy microsite, studentvoice.thevarsity.ca.
In July I was taking an online class on label making and found out that there is a zine exhibition in Paris accepting all submissions. I figured this would be a good opportunity to try something new and see what happens. I put this 20-page zine together over the course of a weekend.If you happen to be in Paris for October 19-20, check it out! Give me a shout if you'd like a copy.
I worked on the deliverables: letterhead, business cards, the shower hanger, and flyer. I also worked in part on the website and a promo video where we asked young men to demonstrate on a pair of clementines how they'd check themselves for testicular cancer.
This is my favourite video that The Varsity's video team put out past year. Leslie and the mailroom team were really welcoming and enthusiastic about us filming what a day is like in their shoes. Leslie told us that they appreciated that the story was as much about the people as it was about the task they perform for the university.
For the Night magazine issue, we conceived of a time lapse video to be used as a teaser for the issue for social sharing. My contribution to this video was on the shoot, setup on multiple locations, setting up the shots. This video became by far The Varsity's most-watched video, and earned more plays for the other videos on the Vimeo channel. The video was also featured on a BlogTO roundup.
The Varsity was invited to Chily Gonazales's tribute to Glenn Gould at the university's Convocation Hall for the 80th anniversary of Gould's birth. Gonzales re-interpereted ‛Happy Birthday’ in memory of Gould's style. This project was my first foray into animation, putting masks over an illustration I made of the Glenn Gould statue.
Maybe it ruins the fun of watching the video, but the full illustration is to the right.